Income inequality in the US has now reached levels not seen since the 1920s. Management, as a field of scholarly inquiry, has the potential to contribute in significant ways to our understanding of recent inequality trends. We review and assess recent research, both in the management literature and in other fields. We then delineate a conceptual framework that highlights the mechanisms through which business practice may be linked to income inequality. We then outline four general areas in which management scholars (...) are uniquely positioned to contribute to ongoing research: data and description, organizational dynamics, collective action, and value flows and tradeoffs. To stimulate future research, we highlight a number of relevant research questions and link these questions to existing management research streams that could be leveraged to address them. (shrink)

Copredication is the phenomenon whereby two or more predicates seem to require that their argument denotes different things. The denotation of words that copredicate has been broadly discussed. In this paper, I investigate the metaphysics behind this question. Thus, mereological theories of dot objects claim that these nouns denote complex entities; Asher (Lexical meaning in context, Cambridge University Press, 2011, https://doi.org/10.1017/CBO9780511793936) thinks that they denote bare particulars; and the Activation Package Theory contends that they stand for multiple denotations. According to (...) the Activation Package Theory, copredicative nouns stand for complex knowledge structures that offer a range of multiple potential denotations. In this paper, I claim that the Activation Package Theory contributes to solve some of the metaphysical questions that arise from copredication. (shrink)

U ovom članku raspravljamo o hipotezi proširenog jastva Andyja Clarka i Davida Chalmersa, a osobito o prigovoru prema kojemu proširenom jastvu nedostaje stabilnost i kontinuitet koji su potrebni da bismo ga smatrali identičnim kroz vrijeme. Pokušavamo pokazati da je taj prigovor neodrživ. Raspravljamo i o gledištu prema kojemu se drugi tip jastva, to jest narativno jastvo, također može shvatiti kao prošireno, i tvrdimo da stabilnost i kontinuitet toga tipa jastva također nisu ugroženi ako ga proširimo izvan granica čovjekova tijela. Stoga, (...) barem što se tiče tih tipova jastva, kada razmišljamo o problemima osobnog identiteta, nije potrebno ograničiti se na internalizirano jastvo. (shrink)

The aim of the study was to assess the effects of visual aesthetic perception on event-related potentials . Eight subjects assigned an aesthetic judgment and a 10-step beauty estimation to the target stimuli, consisting of famous artistic pictures and geometric shapes. In a further task, the subjects performed a motor response to the previously judged pictures and geometric shapes. ERPs were recorded through 54 scalp electrodes during both tasks. The P3b amplitude was increased during the categorization of the geometric shapes (...) compared to the artistic figures and during the vision of the beautiful targets preceding the motor response. The categorization of the aesthetic qualities of geometrical shapes seems to induce a higher level of attention, while a higher arousal variation was elicited by the recognition of beauty, in any form that was presented. (shrink)

Over the last decade many emerging economies, and in particular Brazil, have established themselves as major players in global food animal production. Within these countries much of the increase in food animal production has been achieved by the adoption of intensive housing systems similar to those found in most industrialized countries. However, it is now well established that many of these systems are associated with numerous welfare problems, particularly with respect to restriction of movement. Previous work has shown that people (...) living in industrialized’ countries broadly support farm animal welfare reform, and that similar criticisms may be voiced from citizens living in developing countries as they become more aware of confinement housing and potentially contentious husbandry practices. Given the developments that have taken place in other countries, there are lessons that could be learned and applied by emerging economies that would undoubtedly ease or prevent the challenges observed in other countries. Thus, we briefly describe the vehicles used by different countries when addressing animal welfare that may provide insights into identifying possible challenges and potential solutions for Brazil and other emerging economies. Where available we review the associated science and identify gaps where more research is needed. We conclude by providing a possible roadmap on how farm animal welfare reform may be addressed in emerging countries. Solutions will need to be tailored, culturally relevant, and science must play a key role in supporting animal welfare reform in the emerging countries. (shrink)

Affordable light detection and ranging sensors are becoming available for tasks such as simultaneous localization and mapping (SLAM) in robotics and autonomous driving; however, these sensors offer less quality data of lower resolution that hinders the performance of registration methods. The deep learning based approaches seem to be sensitive to these data flaws. Specifically, a state-of-the-art deep learning-based approach failed to produce meaningful results after several attempts to carry out transfer learning over a dataset collected indoors with one such affordable (...) sensors. The paper introduces a hybrid approach combining two well-established registration techniques, the iterative closest point algorithm and the normal distributions transform that achieves good performance on the SLAM task over the same dataset. (shrink)

This study investigates the integration of the interactive whiteboard into Science teaching during the primary educational cycle and teachers’ perceptions about the use of the information and communication technology in the school subject Science. An online questionnaire was distributed to Croatian schools in 2015/2016. A total of 104 teachers expressed their perceptions, 65 of them were from schools without an IWB, while the remaining 39 responded to our online questionnaire from schools with an implemented IWB. The results indicate the higher (...) usage of ICT in schools with an IWB compared to schools without an IWB. Teachers use IWBs and computers mostly once or twice per week and DVDs once per week. Additional results pointed to the positive teachers’ perceptions on technology in linking student motivation to outcome levels in science. The findings reveal the constant education focused on IWB integration, and internet and technical support as a starting point for an innovative practice in science. Future studies are directed to the investigation of the use of technology in all schools in the Republic of Croatia. U radu se prikazuju rezultati istraživanja o korištenju pametne ploče u nastavi Prirode i društva te stavova učitelja o uporabi informacijske i komunikacijske tehnologije u podučavanju tih nastavnih sadržaja. Istraživanje je provedeno putem online upitnika koji je bio poslan u škole u Hrvatskoj tijekom školske godine 2015/2016. Ukupno 104 učitelja iskazalo je svoje stavove: 65 učitelja iz škola bez pametne ploče, a 39 iz škola u kojima koriste pametnu ploču. Rezultati ukazuju na češću uporabu IKT u školama s pametnom pločom u usporedbi sa školama bez nje. Učitelji pametnu ploču i računala najčešće koriste jednom do dva puta tjedno, a DVD jednom tjedno. Rezultati također pokazuju pozitivne stavove učitelja o uporabi tehnologije za povećanje motivacije učenika i njihovih postignuća. Nalazi istraživanja ukazuju na kontinuiranu edukaciju usmjerenu na rad s pametnom pločom te tehničku podršku kao ključne za inovativnu nastavu. Buduća istraživanja trebala bi analizirati korištenje tehnologije u svim školama u Republici Hrvatskoj. (shrink)

The ‘1st Congress Churches and LGBTI+ Community: ecumenical dialogues for respect for diversity’ was held between 19th and 22nd of June 2019, in the city of São Paulo. The Congress was organised by the Parish of the Holy Trinity of the Episcopal Anglican Church in Brazil and Koinonia–Ecumenical Presence in Service. As we consider this congress a historic landmark in the debates concerning religions and sexualities that escape from cisheteronormativity in Brazil, in the course of this article, we propose to (...) analyse the social and political conjuncture that motivated the event. In a second step, we will briefly describe the structure of the event, as well as its objectives, in order to understand the assumptions that guided the construction of the Letter of São Paulo, the official and public document of the Congress, approved in plenary by the participants. We believe that the Congress and the Letter of São Paulo have political potential, as they claim the rights of lesbian, gay, bisexual, transgender, intersex+ people as people of faith and denounce forms of oppression, exclusion and marginalisation reinforced by conservative and hegemonic religious discourses. (shrink)

In this essay, we argue that there exist obvious parallels between questions that inform philosophy of chemistry and the so-called hard problem of consciousness in philosophy of mind. These include questions regarding the emergence of higher-level phenomena from lower-level physical states, the reduction of higher-level phenomena to lower-level physical states, and 'downward causation'. We, therefore, propose that the 'hard problem' of consciousness should be approached in a manner similar to that used to address parallel problems in philosophy of chemistry. Thus, (...) our contribution begins by scrutinizing the ways chemists and quantum chemists think about and use different levels of organization and chemical relations and relata and then investigates the problem of 'downward causation' as it relates to the question of emergence. We demonstrate that the science of the transformation of 'substances', namely chemistry, enables us to go beyond substantialism and to develop, instead, a non-substantialist account of levels of reality. Similarly, the 'hard problem' of consciousness will require that we transcend traditional emergentism and its substantialist conception of mind. As with chemical phenomena, mental phenomena must be examined in terms of the relationality of wholes and parts, and this will require the development of a mereology that explains how parts and wholes may co-define each other. Like the non-classical and non-transitive mereology that has been proposed for quantum chemistry, an extended mereology for philosophy of mind must be one that entangles the whole, its parts, and the environment, thus rendering 'downward causation' into a relational concept. This proposal is neither a reductionist analysis that only needs the parts to define the whole, nor a merely holistic description within which the whole is necessary to define the parts. Rather, we propose that the parts, the whole, and the environment co-define each other so that our understanding of parts, wholes, and environment as independent concepts must itself be altered. (shrink)

The generally accepted idea of the "decline ofparties" leads to an obvious assumption on the evolution of party activism : it must be declining. There is however only little empirical research on this topic. We conduct a survey among party members in Belgium, in order to test the decline hypothesis. Four dimensions of membership wilt be measured: the numbers, the intensity of participation, the kind of participation and the turnover.

The current COVID-19 pandemic has had obvious, well-documented devastating effects on people's physical health. In this research, we investigate its potential effects on people's mental health. Many people have experienced social isolation, as countries attempt to stem the spread of the disease through confinement and other forms of social distancing. Intuitively, such social isolation may increase feelings of loneliness, and people may take logical steps to reduce their feelings of social isolation and loneliness. One route is through the use of (...) social networking apps and messaging and VoIP apps. In this research, we investigate the effects of pandemic-induced social isolation on social networking and messaging apps, and potential related effects on loneliness. We surveyed young adults who are part of the Centennial cohort from three different countries and obtained their screen time usage data over a 4-week period starting from mid-March 2020. This sampling procedure allowed us to obtain data from respondents who were experiencing different degrees of mandated social isolation, which enabled us to determine whether social network and messaging app usage increased as a function of social isolation, and to test potential effects on levels of loneliness. Results showed that only social network usage increased in the initial stage of confinement as a function of lockdown initiation. Additionally, social network app usage was associated with increased feelings of loneliness, and this relation was mediated by fear of missing out. In contrast, messaging app usage was associated with decreased feelings of loneliness, and was unrelated to FOMO. These results suggest that technology may be useful for mitigating the impact of loneliness during social isolation but that it is necessary to promote usage of messaging and VoIP apps, rather than social networking apps, because they are directly associated with decreases in loneliness without increasing FOMO. (shrink)

An increase in the level of strength endurance can be carried out during the period of a special preparatory stage in the annual cycle of training athletes. The present research proposes a periodization of shooters' sports training with the substantiation of the measures taken to develop such a motor quality as strength endurance. The aim of the research is to organize the training process in a way that the development of the motor quality, strength endurance, enhanced performance in shooting. Young (...) men of 13-15 years old engaged in educational training groups of children's and youth sports school on bullet shooting were selected to participate in the experiment. (shrink)

The subject of the study is the cultural code "Rimon", covering phytomorphic symbolic images in the Jewish pictorial semiosis. The object of the study is the traditional symbolism in the pictorial practice of the Jews of the Crimea. The article uses the methods of semantic and semiotic analysis in deciphering the meanings of plant symbols of the pictorial semiosis of the Jews of the Crimea, the method of analysis of previous studies, the method of synthesis in structuring groups of signs. (...) The authors consider the following aspects of the topic: the codes of the pictorial semiosis of the Jews of the Crimea are designated, their morphology, semantics, key meanings and the main code are substantiated. The phytomorphic Rimon code and its features are considered in detail. The main conclusions of the study are: 1. As a result of studying the traditional culture of the Jews of the Crimea, five main codes of the Jewish pictorial semiosis were identified, covering the following groups of symbols: skewomorphic (subject), phytomorphic (plant), zoomorphic (animal), numeric. The source of all codes and the generalizing code is the Sefer code (Book). The interrelationships between the codes, four key meanings – Creation, Paradise, Torah persons and Messianic aspirations are revealed. The semantic center of the code system is defined – the Torah and Aron Hakodesh, as a repository of the Torah. 2. The considered phytomorphic code Rimon is a symbolism of traditional images of plants, the mention of which is found in the Torah, as well as in the Talmud and Midrash. The images of plants in the Jewish reading convey the meanings of human virtues and negative qualities, and also indicate the Messianic hopes laid down in the Torah and especially in the Midrash of the Talmud.The scientific novelty of the study consists in the fact that for the first time a semantic-semantic analysis was carried out and the interrelationships of cultural codes in the pictorial semiosis of the Jews of the Crimea were determined, with an emphasis on the Rimon code. (shrink)

The purpose of the study is to reveal the features of the formation and functioning of Russian business ecosystems in modern conditions, to identify their main advantages and disadvantages, to propose ways to solve problems caused by a radical change in the digital space. The article examines the prerequisites for the emergence of business ecosystems, the features of their legal regulation, analyzes the options for organizational and technological structures, the problems of interaction of all participants in the process. Scientific novelty (...) lies in the development of theoretical provisions, the analysis of modern models that determine the organizational and technological structure of business ecosystems, the development of applied management tools and the definition of starting points for their research. As a result, the main features that characterize business ecosystems and most fully reflect their differentiation have been identified. The author's classification has been developed, the practical scope of which will allow to study the functioning of systems, both as a whole, and their individual elements, being at the same time a management tool. (shrink)

The article deals with the organization and implementation of the assessment of educational achievements of primary school students as a component of the overall system for assessing the quality of education. The issues of evaluation of metasubject results in the framework of VPR, including the level of formation of universal educational actions and mastery of intersubject concepts, are considered. It is pointed out that at the present stage of development of the education system, monitoring studies are considered as a mechanism (...) for providing feedback, which allows to obtain data on the compliance of the actual results of the pedagogical system with its final goals. The analysis of the performed works of students of the fourth grades is given and ways of realization of the arisen difficulties are offered. (shrink)

This article presents the results of the analysis of a number of linguistic metaphors found in a corpus of opinion articles published in the Spanish newspaper El País. The authors included in the corpus, who tend towards the left of the political spectrum, use metaphor to express moral judgements on the actions and decisions of the conservative, centre-right People’s party, which governs Spain with an overall majority. With the aim of describing this discourse, we have undertaken a qualitative analysis with (...) a conceptual framework deriving from CDA and cognitive linguistics. First, therefore, we have made use of the methodology developed by Steen and the Pragglejaz group to extract the discourse units that could be considered as the lexical expression of an underlying mapping between domains, that is, the metaphors; second, according to the descriptions of Talmy, Croft, Sweetser, Sullivan, and Dancygier and Sweetser, we have verified that the different types of grammatical structure in which the lexical items appeared also indicated the existence of a metaphorical thought process; and third, in the words of van Dijk, we have studied the ideological semantics underlying conceptual structures and conceptual content. As we have demonstrated, all the samples of linguistic metaphors found led readers to construct the same interpretation of the meaning: The Spanish People’s party government is the past, a past that provokes rejection and which was thought to be definitively ended. (shrink)

One of several important issues that inform contemporary philosophy of chemistry is the issue of structural explanation, precisely because modern chemistry is primarily concerned with microstructure. This paper argues that concern over microstructure, albeit understood differently than it is today, also informs the chemical philosophy of Robert Boyle. According to Boyle, the specific microstructure of ‘chymical atoms’, understood in geometric terms, accounts for the unique essential properties of different chemical substances. Because he considers the microstructure of ‘chymical atoms’ as semi-permanent, (...) Boyle considers these stable entities as operationally irreducible, even if they are not ontologically fundamental. While it is generally believed that our contemporary concern over structural explanation is a function of modern chemistry’s emphasis on microstructure, this discussion of structural explanation in Boyle will serve as a case study to illustrate the manner in which many of our contemporary concerns have deeply historical origins and the manner in which the history of chemistry can substantively inform issues in contemporary philosophy of chemistry. (shrink)

El propósito de mi artículo es el de explorar el extraño hecho de que siempre que alguien quiere aprender un segundo idioma, por lo general, escoge el inglés. El idioma inglés es el segundo idioma más hablado en el mundo y, casi en el mundo entero, es el segundo idioma preferido. Las razones para esta preferencia son dos: por una parte, los EEUU ganaron la Segunda Guerra Mundial y, por lo tanto, pudo imponer una hemegonía cultural y política en Occidente. (...) Por el otro, sin embargo, dadas las características del sistema liberal y republicano norteamericano, el inglés tiende a ser un idioma reflexivo, discursivo, en particular porque las políticas públicas de ese país casi siempre deben ser defendidas en un foro público. Mi hipótesis tentativa es, pues, que un idioma en el que se argumenta tenderá a expresar, por decirlo así, una suerte de disposición a la ecuanimidad, en el sentido de que allí estarán más presentes conceptos y frases que expresan la obligación de defender una posición de manera racional. Vinculo esta intuición con algunos aspectos de la herencia cultural americana, profundamente anclada en los valores espirituales y morales de Occidente, y reflexiono entonces en la especificidad filosófica y conceptual que pudiera encontrarse en el inglés. (shrink)

Tal vez el problema más difícil de esa disciplina llamada bioética es el de la fundamentación o justificación de sus prescripciones y recomendaciones, así como el de la elección de los criterios por los cuales un individuo decide seguir o no seguir adelante con sus accio nes. La misma definición de "dilema de la bioética " depende de la que deci damos que está siendo violado o no por las nuevas tecnologías médicas o cien tíficas. Pero un problema adicional consiste (...) en establecer si una fundamenta ción de carácter filosófico posee la fuerza suficiente para imponerse como política de salud pública. Por la general, nuestras intuiciones morales encuen tran su expresión en las decisiones jurídicas y en las intenciones del legislador. No obstante, en la que concierne a las decisiones autónomas de los miembros de una sociedad, las políticas públicas como era de esperarsese inclinan decididamente en favor de medidas de carácter paternalista, que sacrifican las diferencias entre los individuos al interés común. (shrink)

El propósito de este ensayo es discutir si existe una tal cosa como una moral cristiana “específica” y cómo hemos de definirla y comprenderla. Sugiero que si existe, ella no debería ser entendida como un sistema moral que sería válido en un sentido realista, “objetivista” o convencional, sino que más bien su especificidad debería basarse en la clase de motivación a la que daría lugar. Esto quiere decir que lo que pudiéramos definir como una moral cristiana genuina es una nueva (...) ontología, una nueva manera de concebir a los seres humanos, más que un sistema normativo cuya interpretación descansaría en la autoridad y no en su validez interna o intrínseca. Su fundamentación ha de ser, entonces, “postconvencional”. Intento mostrar este punto apoyada en distintas fuentes teológicas, tales como en la teología paulina y en su impacto en distintos teólogos contemporáneos de la moral. Todos los teólogos contemporáneos citados por mí están de acuerdo en que la revelación evangélica hace posible una motivación moral autónoma que se apoya en el discernimiento personal, más que en una pretendida opinión autorizada. (shrink)

Una cultura política orientada al entendimiento y la paz requiere, sostendré, no sólo que se tengan las disposiciones correctas, sino, ante todo, la convicción de que incluso nuestras disposiciones morales se encuentran enraizadas en la razón y la reflexión. Bajo este punto de vista, el cultivo de una cultura política respetuosa del otro y sensata supone que tanto la sociedad como sus instituciones ya han contribuido a un clima moral deliberativo, uno que no cree simplemente que la moral es sólo (...) el resultado de poseer la psicología o sensibilidad correctas, sino que sostiene que la moral debe ser promovida en la discusión pública y reflexiva. Por esta razón, en mi artículo examino y rechazo algunas fundamentaciones de la moral que separan demasiado tajantemente la razón del sentido moral. Examino la así llamada posición “internalista”, cuya figura más prominente fue Bernard Williams, y la confronto con una postura que admite una mayor participación de la deliberación racional en las decisiones morales, en particular en aquellas que conciernen la elección de principios de justicia. Sostengo que el internalismo moral sólo sirve a una teoría política que reduce la razón humana a la mera voluntad de poder. (shrink)

O artigo visa aprofundar as influências das concepções da teologia católica da Idade Moderna acerca das imagens e do uso destas no discurso em forma de metáforas cujo uso é amplo na oratória sagrada no Brasil colonial. Analisa alguns exemplos deste uso em sermões brasileiros e apresenta as doutrinas dos mais importantes teólogos da época, entre quais Alberto Pio da Carpi, Gabriele Paleotti, Paulo Aresi. Demostra que o emprego das imagens no discurso sagrado responde à necessidade de que este seja (...) acomodado aos seus destinatários e, para tanto, atingia a pessoa em seu dinamismo psíquico mobilizador de conhecimentos e de disposições. (shrink)

Mobile social media have become a widespread means to participate in everyday social and professional life. These platforms encourage the disclosure and exchange of personal information, which comes with privacy risks. While past scholarship has listed various predictors and consequences of online privacy concerns, there has been to date no empirical investigation of a conceivable relationship with perceived stress. Using a longitudinal panel study, we examined the reciprocal relationship between mobile social media privacy concerns and perceived stress. Results supported the (...) hypothesis that mobile social media privacy concerns at T1 are associated with higher perceived stress at T2. However, we found no evidence for the reverse association, that is, perceived stress at T1 was not related to mobile social media privacy concerns at T2. The findings are discussed based on two models—the “Antecedents privacy concerns outcomes” model and the “Privacy calculus” model. (shrink)

People positively appraise odors of individuals who are genetically different from themselves. Here we analyzed the relationship between perceived similarity of body odor to the judges’ relatives and their partners, and characteristics attributed to the odor donor. Seventy-six women were asked to smell one of the scents of twenty-nine men, and rate variables related to potential sexual interest in odor donor. We hypothesized that characteristics related to potential sexual interest would be associated with odor donors smelling similar to a partner, (...) rather than with odor donors smelling similar to a relative. We found that perceived similarity to a partner’s scent was positively correlated with ratings of variables related to potential sexual interest in odor donor, whereas the resemblance to a close relative’s scent did not correlate with these assessments. (shrink)

Resumen: Este artículo intenta visibilizar algunos aspectos del rol fundacional de la narrativa de Juan Emar en las letras nacionales, en particular, su fecundo diálogo con la antipoesía de Parra. Se propone que tanto en Miltín 1934 de Emar como en la Antipoesía de Parra asistimos a la práctica de una carnavalización del motivo de lo divino-sublime. En esta dirección, ambas poéticas vanguardistas modulan en el espacio hispanoamericano una de las aristas del “proyecto inconcluso de la modernidad” : la muerte (...) nietzscheana de Dios y de su espacio simbólico; connotado por el tópico de la música de las esferas. Tópico que en ambos autores se da en el marco de un cuestionamiento a una estética de lo sublime que predominaba en la crítica de la época.: This article attempts to draw attention to the foundational role of the literary production of Juan Emar in the national letters, in particular, its fruitful dialogue with the antipoesía de Parra. It is proposed that both in Miltín 1934 and the Antipoesía de Parra we attend the practice of carnivalization of the divine-sublime. In this direction, both avant-garde poetics modulate one of the edges the “unfinished project of modernity” : the simbolic death of God and the simbolic space; connotated by the topico of the spheres music. Topico that in both authors is given in a questioning of a critique of an aesthetic of the sublime; that prevailed in criticism of that period. (shrink)

This is an interview by the Erasmus Journal for Philosophy and Economics with John E. Roemer. The interview covers Roemer’s intellectual biography; his extensive writings on exploitation, egalitarianism, socialism, bargaining, and justice; his latest work on Kantian optimization, his vision for the future of socialism; and, finally, his methodological commitments and the value of interdisciplinarity.

The tetradic Lorentz-gauge invariant formulation of the SU(2) × U(1) theory in S3 × R space-time is presented and the general gauge covariant Dirac-Klein-Gordon-Maxwell-Yang-Mills equations are derived. A direct comparison of these equations to those of the SU(2) × U(1) gauge theory on Minkowskian background points out major differences effectively induced by the minimally coupling to S3 × R gravity.

Development Alternatives with Women for a New Era (DAWN) argues that social contracts must be recreated if they are to fulfil the promise of human rights. In The Remaking of Social Contracts, leading thinkers and activists address a wide range of concerns - global economic governance, militarism, ecological tipping points, the nation state, movement-building, sexuality and reproduction, and religious fundamentalism. These themes are of wide-ranging importance for the survival and well-being of us all, and reflect the many dimensions and inter-connectedness (...) of our lives. Using feminist lenses, the book puts forward a holistic and radical understanding of the synergies, tensions and contradictions between social movements and global, regional and local power structures and processes, and it points to other alternatives and possibilities for this fierce new world."--Publisher's description. (shrink)

RESUMO Neste trabalho, analisamos enunciados pertencentes ao gênero editorial produzidos em língua espanhola e publicados pelo jornal El País, em sua edição digital, durante o mês de fevereiro de 2020. Objetivamos descrever esse gênero tal como ele se manifesta no referido periódico e refletir sobre o diálogo estabelecido entre o jornal e o leitor presumido. Para a realização da análise, fundamentamo-nos na perspectiva dialógica da linguagem, sobretudo em escritos de Bakhtin e Volóchinov dos quais destacamos os conceitos de gêneros do (...) discurso e forma arquitetônica. Além da oscilação no diálogo estabelecido entre o jornal e um leitor presumido ora habitual, ora ocasional, o resultado revela uma forma arquitetônica alicerçada na avaliação da presença da leitura entre os participantes da interação discursiva e da importância do emprego de recursos lexicais comuns, frequentes, compreensíveis, como forma de garantir a difusão do jornal em escala mundial. ABSTRACT In this work, we analyzed utterances belonging to the editorial genre, produced in Spanish and published by the newspaper El País in its digital edition, during February 2020. We aim to describe this genre just as it manifests in the aforementioned newspaper and to reflect upon the dialogue between the newspaper and the assumed reader. To conduct the analysis, we draw from the dialogical perspective of language, especially from the works of Bakhtin and Vološinov, from which we highlight the concepts of speech genres and architectonic form. Besides the oscillation in the dialogue established between the newspaper and the assumed reader, at times regular, at times occasional, the result reveals an architectonic form based on the assessment of the presence of reading among the participants of the discursive interaction and the importance of using common, frequent and understandable lexical resources to guarantee the dissemination of the newspaper on a worldwide scale. (shrink)